From Fedora Project Wiki
(→‎Fonts: secondary font)
m (moved User:Ianweller/Brand Book (draft) to User:Ianweller/Brand guidelines (draft): this isn't the brand book -- that's a whole different beast. i'm only working on guidelines)
(No difference)

Revision as of 14:50, 4 June 2010

This page is a draft only
It is still under construction and content may change. Do not rely on the information on this page.

The Fedora Brand Book includes the official brand and logo guidelines of the Fedora Project. Use of Fedora-related logos must fall under these guidelines. Deviations from the guidelines are only acceptable with permission from the Artwork sub-project.

fedora-logos.tar.gz
Some logos will reference fedora-logos.tar.gz and provide a filename. All these logos are available from emailing logo/at/fedoraproject/dot/org. (This queue is run by a human, so please be patient with requests.)

The Fedora logo symbolizes the Fedora Project and all that it does — the operating system it creates as well as the community that creates it.

File:1-logo.png

Why clearspace?
Placing other elements too close to the Fedora logo can make it appear that we have a relationship between us and what the elements represent. It can also make it look like we've changed. It's important to keep the logo intact, without outside entities, so it will be more recognizable.

The logomark was created from three concepts: infinity, freedom, and voice. Fedora used these as its main marketing components for many releases. (The current main marketing components are the Foundations; more on that below.)

File:Fedoralogomark-ifv.png

Foundations

Events

Fonts

Where possible, use MgOpen Modata. It's available in the Fedora repositories as mgopen-modata-fonts (mgopen-fonts in Fedora versions prior to 11).

Otherwise, use Droid Sans. It's available in the Fedora repositories as google-droid-sans-fonts (google-droid-fonts in Fedora versions prior to 11).

Color

We keep a single color palette to blah blah fill this in

Display Colors Print Colors
Name Swatch R G B Hex C M Y K Pantone ®
Fedora Blue 60 110 180 #3c6eb4 100% 46% 0% 0% 2935
Fedora Dark Blue 41 65 114 #294172 100% 57% 0% 38% 541
Secondary colors
Friends Magenta 219 50 121 #db3279 0% 80% 40% 0%
Features Orange 229 151 40 #e59728 0% 50% 100% 0%
First Green 121 219 50 #79db32 50% 0% 100% 0%
Other official colors
Black 0 0 0 #000000 60% 40% 40% 100%
Grey 1 112 112 112 #707070
Grey 2 140 140 140 #8c8c8c