From Fedora Project Wiki
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| '''Task Name''' || '''Owner''' || '''Priority''' || '''Target Date''' || '''Status/Notes''' | | '''Task Name''' || '''Owner''' || '''Priority''' || '''Target Date''' || '''Status/Notes''' | ||
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| Talk bubbles || MairinDuffy || 1 || update on | | Talk bubbles || MairinDuffy || 1 || update on 7/3 || Initial artwork is done [http://duffy.fedorapeople.org/collateral/stickers/ here] , and Mo is now working on quotes for a printer to do die cut stickers in massive quantities. We will wait for a great quote for die cut like the Firefox stickers we got in Brazil. | ||
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| Collateral Library on wiki || MairinDuffy || 1 || | | Collateral Library on wiki || MairinDuffy || 1 || ongoing || Gather all various collateral we have for events, media, stickers, etc and put it in one place in the wiki. Much progress, and Mizmo continues to attack this. See [Artwork/MarketingCollateral] for latest. | ||
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| Getting video upload script working || JonathanRoberts || 1 || | | Getting video upload script working || JonathanRoberts || 1 || update on 7/3 || We need a simple tool that allows users to upload video info for the Miro channel. JonRob will pursue this with web folks, but looks like no progress yet as of 6/26. | ||
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| Simple istanbul videos for F9 features || MichaelBeckwith || 1 || | | Simple istanbul videos for F9 features || MichaelBeckwith || 1 || ongoing || We now have many ideas at: http://fedoraproject.org/wiki/Marketing/ScreencastIdeas. Now we need to continue to drive people to create them, which will be an ongoing process. | ||
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| [[Marketing/MarketingPlan| MarketingPlan]] : 1.1.3 -- Key Marketing Messages || MaxSpevack|| 2 || update as needed || Max will update the plan document, mostly settled down for F9 | | [[Marketing/MarketingPlan| MarketingPlan]] : 1.1.3 -- Key Marketing Messages || MaxSpevack|| 2 || update as needed || Max will update the plan document, mostly settled down for F9 | ||
Revision as of 21:30, 26 June 2008
Marketing tasks
Active (Assigned) Tasks
| Task Name | Owner | Priority | Target Date | Status/Notes |
| Talk bubbles | MairinDuffy | 1 | update on 7/3 | Initial artwork is done here , and Mo is now working on quotes for a printer to do die cut stickers in massive quantities. We will wait for a great quote for die cut like the Firefox stickers we got in Brazil. |
| Collateral Library on wiki | MairinDuffy | 1 | ongoing | Gather all various collateral we have for events, media, stickers, etc and put it in one place in the wiki. Much progress, and Mizmo continues to attack this. See [Artwork/MarketingCollateral] for latest. |
| Getting video upload script working | JonathanRoberts | 1 | update on 7/3 | We need a simple tool that allows users to upload video info for the Miro channel. JonRob will pursue this with web folks, but looks like no progress yet as of 6/26. |
| Simple istanbul videos for F9 features | MichaelBeckwith | 1 | ongoing | We now have many ideas at: http://fedoraproject.org/wiki/Marketing/ScreencastIdeas. Now we need to continue to drive people to create them, which will be an ongoing process. |
| MarketingPlan : 1.1.3 -- Key Marketing Messages | MaxSpevack | 2 | update as needed | Max will update the plan document, mostly settled down for F9 |
| MarketingPlan : 1.1.4 -- Strategies and Tactics | JonathanRoberts and JeroenVanMeeuwen | 2 | update as needed | Mostly settled down for F9 timeframe |
| MarketingPlan : 1.1.1.2 -- Target Audience | RahulSundaram | 2 | update as needed | Settled for F9 |
| MarketingPlan : 1.1.2 -- Brand Positioning | GregDeKoenigsberg | 2 | update as needed | Settled for F9 |
| Single Source Summary Coordinating | KarstenWade | 2 | punt to post-F9 | Docs team is handling the SingleSourceSummary (SSS) |
Completed Tasks
| Task Name | Mentor | Priority | Date Completed | Details |
| Event box | JeffreyTadlock | 1 | 5/22 | Good ideas here, but this is now in the province of the ambassador groups to make it happen. |
| Local Release Announcements | KarstenWade | 1 | 13 May | KarstenWade got some info out, but maybe not in time -- unclear how much success we've had here, and no good way to follow up. |
| F9 Ambassador Word of Mouth campaign / release parties! | FrancescoUgolini | 1 | 15 May | Lots of great events all over the world. Yaaay ambassadors! |
| Press release ( SSS ) | PaulFrields, KaraSchiltz | 1 | 13 May | All done! |
| Gathering as many Fedora Stories as possible | GregDeKoenigsberg | 1 | 5/1 | We have all the stories we're going to have for F9. |
| F9 talking points ( SSS ) | PaulFrields | 1 | 22 April | Refer to the previous process as well as the instructions on the source page . |
| Press kit ( SSS ) | PaulFrields, MaxSpevack, KaraSchiltz | 1 | 22 April | DONE -- Live USB press kit and Fedora 9 one-sheet is going out to all media who will be interviewing PaulFrields |
| Compiling a list of Linux publications | RussellHarrison | 1 | 4/24 | We now have a great list of press contacts here . |
| Examples of success of "4 Fs" in F9 | PaulFrields | 1 | 4/3 | All done. |
| Wiki Tutorial for Raleigh folks | MaxSpevack | 2 | 3/27/2008 | Good for now |
| Gathering metrics for mktg purposes | MaxSpevack | 1 | 4/3 | The Statistics page will be updated with all of the most interesting numbers we have, and will be linked from the SingleSourceSummary . |
| Beta Release Overview | KarstenWade | 2 | ongoing check-in |