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| == Sandra: Small Business System Administrator == | | == Sandra: Small Business System Administrator == |
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| | | [[Image:serverwg-persona-smallbiz.jpg]] |
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| {| style="border: 0px solid white;"
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| |- valign="top" style="border: 0px solid white;"
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| |rowspan="12" style="border: 0px solid white;"|[[Image:serverwg-persona-smallbiz.jpg]]
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| |style="border: 0px solid white;"|'''Demographics'''
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| |style="border: 0px solid white;"|'''Geekiness Factors'''
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| |style="border: 0px solid white;"|'''Personal Background'''
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| |-valign="top"
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| | style="border: 0px solid white;"|
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| * 21-58 years old
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| * Earns a living income
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| * May have children
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| * Owns her own laptop
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| * Owns a cell phone; may or may not have data plan
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| | style="border: 0px solid white;" |
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| * Types 40+ wpm
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| * 5+ years of computer usage
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| * Has a LinkedIn account
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| * Daily email & chat user
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| * Likes to watch TV on Hulu
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| * Can install apps with some assistance
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| | style="border: 0px solid white;" | Teresa works as a writer for a print magazine.
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| She is a regular inhabitant of a local coffee shop where she goes to get out of the house and to focus on writing articles. When she travels to meet interviewees, she also likes to interview them at coffee shops. Internet connectivity is key for her -she researches and submits her articles online.
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| |style="border: 0px solid white;" |'''Motivation'''
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| |colspan="2" style="border: 0px solid white;"|'''Scenarios'''
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| |- valign="top"
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| |style="border: 0px solid white;"| Focus and get work done away from home.
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| |colspan="2" style="border: 0px solid white;"|
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| * Easily and safely connect to internet, sometimes corporate VPN, while out and about.
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| * Research, write, and submit an article before the deadline.
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| * Arrange an interview (travel & scheduling) for an upcoming feature article.
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| * Meet with a co-worker (in-person) to brainstorm together on a project.
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| * Meet with a co-worker (remotely) to brainstorm together on a project.
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| * Keep deadlines and to-dos under control.
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| |colspan="3" style="border: 0px solid white;"| '''Concerns'''
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| * "I don't want to run up a large bill with wifi subscription or mobile broadband."
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| * "I cannot run out of power and lose work when there aren't enough outlets available at the cafe."
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| * "I am worried about getting hacked or having people I don't know connecting to my computer in the cafe."
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| * "It's important to me to organize my work, separating work from play on my computer."
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| * "I want to feel connected to my co-workers, even though we are geographically dispersed."
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| |- valign="top" style="border: 0px solid white;"
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| |colspan="3" style="border: 0px solid white;"|'''Values'''
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| |- valign="top" style="border: none !important;"
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| |style="border: none !important; text-align: right;"| Cost-sensitivity
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| |style="border: none !important;" colspan="2"| ■■■■■■□□□□□□□□□□
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| |- valign="top" style="border: none !important;"
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| |style="border: none !important; text-align: right;"| Software freedom
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| |style="border: none !important;" colspan="2"| ■■□□□□□□□□□□□□□□
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| |- valign="top" style="border: none !important;"
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| |style="border: none !important; text-align: right;"| Stylishness
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| |style="border: none !important;" colspan="2"| ■■■■■■■■■■□□□□□□
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| |- valign="top" style="border: none !important;"
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| |style="border: none !important; text-align: right;"| Technology
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| |style="border: none !important;" colspan="2"| ■■■■■■□□□□□□□□□□
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| |- valign="top" style="border: none !important;"
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| |style="border: none !important; text-align: right;"| Social Justice
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| |style="border: none !important;" colspan="2"| ■■■■■■■■■■■□□□□□
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| |- valign="top" style="border: none !important;"
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| |style="border: none !important; text-align: right;"| Grassroots
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| |style="border: none !important;" colspan="2"| ■■■■■■■■■■□□□□□□
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| |}
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| = Questions / Discussion Points = | | = Questions / Discussion Points = |
