Archive:Marketing tasks

Marketing tasks

Active (Assigned) Tasks

Task Name	Owner	Priority	Target Date	Status/Notes
Four Foundations Music Video	GregDeKoenigsberg	1	update on 7/24	Talk to RH creative about a music video starring Fedora's Four Foundations.
Blog about Four Foundations	DavidNalley	1	first due by 7/24	Blog post per-week til each of the Four Foundations are covered.
Poster revisions revolving around Four Foundations	PaulFrields	1	update on 7/24	Discuss revising posters with MairinDuffy
Work out a reusability plan between the overview and the release summary	JonathanRoberts	1	update on 7/24	Discuss with RahulSundaram how to reuse Overview section of Release Notes for inclusion in the Release Summary
Talk bubble stickers	MairinDuffy	1	update on 7/3	New easier artwork for easier diecutting is done here, and Mo has received one set of quotes. More are on the way.
Workflow for getting video into FedoraTV	JonathanRoberts	1	update on 7/24	We need a simple tool that allows users to upload video info for the Miro channel. JonRob will work on building out this flow; contributors will be encouraged to use blip.tv for hosting, and we will work to improve the submission process, which is currently trac-based.
Simple istanbul videos for F9 features	MichaelBeckwith	2	ongoing	We now have many ideas at: http://fedoraproject.org/wiki/Marketing/ScreencastIdeas. Now we need to continue to drive people to create them, which will be an ongoing process.
Collateral library on wiki	MairinDuffy	2	update as needed	Great start; see Artwork/MarketingCollateral for latest.
MarketingPlan : 1.1.3 -- Key Marketing Messages	MaxSpevack	2	update as needed	Max will update the plan document, mostly settled down for F9
MarketingPlan : 1.1.4 -- Strategies and Tactics	JonathanRoberts and JeroenVanMeeuwen	2	update as needed	Mostly settled down for F9 timeframe
MarketingPlan : 1.1.1.2 -- Target Audience	RahulSundaram	2	update as needed	Settled for F9
MarketingPlan : 1.1.2 -- Brand Positioning	GregDeKoenigsberg	2	update as needed	Settled for F9

Completed Tasks

Task Name	Mentor	Priority	Date Completed	Details
Event box	JeffreyTadlock	1	5/22	Good ideas here, but this is now in the province of the ambassador groups to make it happen.
Local Release Announcements	KarstenWade	1	13 May	KarstenWade got some info out, but maybe not in time -- unclear how much success we've had here, and no good way to follow up.
F9 Ambassador Word of Mouth campaign / release parties!	FrancescoUgolini	1	15 May	Lots of great events all over the world. Yaaay ambassadors!
Press release ( SSS )	PaulFrields, KaraSchiltz	1	13 May	All done!
Gathering as many Fedora Stories as possible	GregDeKoenigsberg	1	5/1	We have all the stories we're going to have for F9.
F9 talking points ( SSS )	PaulFrields	1	22 April	Refer to the previous process as well as the instructions on the source page .
Press kit ( SSS )	PaulFrields, MaxSpevack, KaraSchiltz	1	22 April	DONE -- Live USB press kit and Fedora 9 one-sheet is going out to all media who will be interviewing PaulFrields
Compiling a list of Linux publications	RussellHarrison	1	4/24	We now have a great list of press contacts here .
Examples of success of "4 Fs" in F9	PaulFrields	1	4/3	All done.
Wiki Tutorial for Raleigh folks	MaxSpevack	2	3/27/2008	Good for now
Gathering metrics for mktg purposes	MaxSpevack	1	4/3	The Statistics page will be updated with all of the most interesting numbers we have, and will be linked from the SingleSourceSummary .
Beta Release Overview	KarstenWade	2	ongoing check-in

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