Marketing/pt-br

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Membro da imprensa?
Se você é um membro da imprensa, visite a nossa página dedicada a material de imprensa.

O que fazemos

How to contact the Marketing team
Mailing list: marketing Visit this link to sign up for the email list for the Marketing team.	Chat: #fedora-mktg[?] This is where real-time chat with Marketing team members happens.

A versão reduzida: A Equipe Fedora Marketing garante que as pessoal no Fedora possam consistentemente explicar a todos o que é o Fedora, por que o projeto pode ajudá-los, e como eles podem ajudar ao projeto.

Versão levemente maior: A Equipe Fedora Marketing desenvolve e executa estratégias de marketing para promover a utilização e apoio ao Fedora mundialmente. Através de desenvolvimento de processos e conteúdo, esse projeto foca em apoiar os esforços de outros projetos Fedora para disseminar o Fedora e em prover um repositório central de ideias e informações que podem ser utilizadas para entregar o Fedora para novos públicos. Nós trabalhamos juntamente com os Embaixadores Fedora que disseminam o Fedora em eventos e permitem que o Projeto Fedora interaja com os usuários futuros e existentes.

O que está acontecendo

Fedora operado em uma agenda de lançamento baseada no tempo. Assim como o Fedora Marketing. Nós passamos através de fases sucessivas a cada ciclo de lançamento semestral, e cada fase tem marcos diferentes e tarefas que você pode ajudar. Visite a our schedule e veja aonde nós estamos e como você pode ajudar imediatamente.

Contribuir

Como eu posso ajudar à equipe de marketing?

Here are some of the aspects on which you can work by joining the Fedora marketing group:

• Help spread news on all major development updates, releases, new projects and events related to Fedora. Consider picking one or two stories and alerting the press about it.
• Solicit Linux User Groups members to use and contribute to Fedora.
• Dispel common myths and educate the public about Fedora.
• Educate yourself on what marketing is, and apply marketing strategies in the promotion of Fedora.

We currently do all the necessary tasks for the next upcoming Fedora launch.
Help us have another awesome release, by picking up tasks and handling them in our trac.

Afiliando-se ao Projeto Fedora Marketing

Para aprender como afiliar-se ao Projeto Fedora Marketing, por favor veja a página Afilie-se.

Lista de Discussão

A lista de discussão Fedora Marketing, marketing, hospeda discussões relacionadas ao Fedora marketing. Qualquer um interessado no marketing Fedora--incluindo todos os Embaixadores--deve afiliar-se a essa lista.

Contribuidores

The contributors page lists active and inactive Fedora Marketing contributors. Note that you must be recently active to maintain FAS marketing membership.

"Recently" means within the last release cycle. So, if you made a contribution to the previous or current Fedora release - you're considered active. If your contributions are older than that, then we would consider you an inactive member. That's OK, life happens! But for purposes of deciding FAS membership (and granting rights to vote in certain Fedora elections), we want to ensure that folks remain active.

Exemplos de Contribuições de Marketing

Here's some examples of what constitutes a contribution to the marketing team:

• Managing talking points for one or more editions, or parts of Fedora (a spin, a major feature, etc.).

• Writing / compiling a release announcement - or contributing a large section to a release announcement. [Fixing a comma splice is not really a significant contribution. Managing a section on the Workstation Edition is.]

• Working to create one or more flyers or information sheets for an edition, Fedora overall, etc.

• Substantial work helping clean up the Marketing wiki.

• Creating materials for Fedora Ambassadors for an event, or talking points for an event or events.

• Any observable significant and useful contribution that moves Fedora Marketing forward during a release cycle.

• Mentor and bring in new contributors to marketing. We should be totally good with granting membership to anybody who spends a lot of time teaching other people the ropes, even if that means their fingerprints are not as visible on the finished product as if they created it solo.

Como estamos indo?

Em adição às tarefas rotineiras, nos estamos atualmente limpando a wiki, já que ela se tornou um pouco desatualizada.

Recursos que você pode utilizar para propósitos de marketing

These resources will help you take Fedora to the people:

• Fedora Overview
• Talking Points for the Current Release
• Talking Points on Specific Topics
• Fedora press material
• Fedora press archive
• Fedora F41 Screenshots
• Fedora presentations
• Fedora flyers
• Flyers/Brochures designed for SXSW
• Fedora banners from the Design team
• Fedora T-Shirts, stickers, userbars, buttons and posters designs from the Design team
• Fedora statistics poster
• Social Networks
• Link tracking for generating URLs that can be tracked non-invasively from logs
• /MarketingPlan
• Follow us on identi.ca and twitter! (Also you can follow Planet Fedora on both identi.ca and twitter.)
• Communication matrix
• Videos
• For the more PR-oriented, a News Media Howto and the Fedora News Distribution Network.

Marketing SOPs

For walkthroughs on common Marketing-related tasks, see Category:Marketing SOPs - feel free to add your own!

Projetos

The Fedora Marketing team works on a number of discrete projects, in addition to standard activities to promote releases.

• Fedora Magazine
• Fedora Marketing Python Objective
• Various brochures and materials to promote Fedora at events
• Add your ideas here!

See Marketing/Archive#Old Projects for a list of inactive projects.

Release deliverables

The Marketing team is responsible for producing marketing release deliverables for each Fedora release. Our team's deliverables are focused on the Desktop Spin; we also provide resources to help other groups within Fedora make similar marketing deliverables for their projects.

Our work in progress on Desktop Spin deliverables for the current release, as well as the marketing release deliverables for all current actively supported Fedora releases (the prior 2 releases), can be found in the table below.

For more information on each deliverable type, including instructions on how to make them (Standard Operating Procedures, or SOPs) and non-Desktop-Spin variants produced by other teams for each release, click on the name of the deliverable in the table below.

Release deliverable type	SOP (how to make)	Last supported release	Current release	Release in development
Talking points	Talking points SOP	F40 talking points	F41 talking points	F42 talking points
Feature profiles	Feature profiles SOP	F40 feature profiles	F41 feature profiles	F42 feature profiles
Screenshots library	Screenshots library SOP	(new in F41)	F41_screenshots_library	F42_screenshots_library
Alpha announcement	Alpha announcement SOP	F40 Alpha release announcement	F41 Alpha release announcement	F42 Alpha release announcement
Beta announcement	Beta announcement SOP	F40 Beta announcement	F41 Beta release announcement	F42 Beta release announcement
One page release notes	One page release notes SOP	(new in F41)	F41 one page release notes	F42 one page release notes
Ambassadors briefing	Ambassadors briefing SOP	(new in F42)	(new in F42)	F42 Ambassadors briefing
Final announcement	Final announcement SOP	F40 release announcement	F41 release announcement	F42 release announcement
Press kit	Press kit SOP	Fedora 40 press kit	Fedora 41 press kit	Fedora 42 press kit
Marketing retrospective	Marketing retrospective SOP	(new in F41)	F41 marketing retrospective	F42 marketing retrospective

Release activities

• Briefing Ambassadors
• Coordinating PR
• Monitoring PR/news from the release
• Fedora news distribution network (FNDN)
  • sending out beta release announcements
  • send out Release Information to the press

Agenda

• The Fedora 42's Marketing Schedule page contains the official agenda of the Fedora Marketing project including the task list.
• The Marketing brain dump is our sandbox for new ideas, thoughts, and future Marketing goals.