Marketing schedule template

6 weeks prior to Alpha

• Renew the news distribution network people list to always have motivated people
• Cleanup the wiki from the obsolete marketing cycles
• Cycle the wiki pages to the new release

Alpha Release

• Assign marketing people to Fedora features/developers for the rest of the cycle
• Assign marketing people to SIGs for the rest of the cycle

Feature Freeze

• Update the features page
• Update the link to the feature list on Fedora press material
• Update the talking points

Beta Release

• Developer interviews on the coming release?
• Brief FAMSCo on talking points and propagate link to Ambassadors
  • (Note that the link is not offered for comment, but for information. Comments should be gathered prior to finalizing the talking points.)
• collect these stuff and forward it to fedora press - Henrik Heigl
• Update the press kits on the Fedora press material page

Preview Release

(artwork is generally done at this point)

• Update the screenshots page
• Update the Fedora tour page

Final Release

• Spam the world
• Monitor community news sites and provide corrections and additional information as needed
• Additional outreach to independent journos and podcasters
• Have a beer